Entertainment Week Africa · 17–22 November 2026 · Lagos

How Can African Music Turn Global Attention Into Long-Term Industry Value?

Between 2017 and 2022, Afrobeats streams on Spotify grew by 550%, reaching more than 13 billion streams. By 2023, the genre had surpassed 15 billion streams on the platform, reflecting the scale of its growing…

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Insights & reports from Africa’s creative economy, the State of Africa’s Creative Economy Report, Deal Room Whitepaper, In Numbers, Think Tank Communiqué, Track Insight Memos, the EWA Industry Briefing and founder’s notes. The platform the industry quotes.

Download EWA’s flagship knowledge products, the reports, whitepapers and briefings the industry quotes. New editions are added here as they publish.

Reports & downloads

  • State of Africa's Creative Economy Report — The flagship report on the size, momentum and structural gaps of Africa's creative economy.
  • Deal Room Whitepaper — How capital, deal flow and curated access move money into African creative business.
  • EWA 2026: In Numbers — The data behind the platform, attendance, deals, reach and outcomes, published post-event.
  • EWA Think Tank Communiqué — The consensus positions and recommendations from EWA's closed-door think tank.
  • Track Insight Memos — Per-track intelligence memos across all seven tracks.
  • EWA Industry Briefing — Media-ready charts, quotes and facts for journalists, sponsors, investors and policymakers.